This product is my go to if my lips are dry - easy to apply and lasts for ages 

I bought this ages ago, used it all up and when I went to repurchase it was our if stock. I then bligh the Lenange lip mask instead - its not nearly as good. It's a very thick texture so be aware if you don't like that. It is a little on the sticky side, but again I dont mind. The sent is perfect for bed time, smells comforting, like low key lavender. I highly reccomend this to anyone who likes a thick night lip balm. Perfect for anyone susceptible to getting cracked lips overnight or in the winter.

Love this lip mask. I even use it throughout the day.I prefer this over the laneige one as it is much more longer lasting. Even when I wake up the product is still on my lips, so I know it has kept them from becoming dry through the night. At first the consistency of it can feel weird (it’s like a sticky vaseline) but I got used to it quickly. A tub lasts about 6 months - and that’s with use almost every day and night. It was out of stock for so long I was worried cult beauty wouldn’t get it back! 

I’m a habitual lip chewer and for the past few years I’ve avoided wearing any kind of lip colour because it shows how torn up and “scarred” my lips are from all the chewing. I’ve tried so many different brands and types of lip balm but nothing helped beyond the first hour or so after applying. A friend recommended the Laneige lip mask but it was either out of stock everywhere I looked or had reviews that questioned whether customers were receiving a legit Laneige product. So I hopped onto Cult and found Milk Makeup’s lip mask listed instead, so I took a risk and ordered some... Best. Investment. Ever. Over the last few months I’ve broken my habit of chewing and biting my lips to pieces, but they were still very dry and “scarred” where they had healed. I’ve only been using this lip mask for about a week and those scars are nearly gone. After night two my lips felt so much smoother and healthier. Even my husband has commented about how much nicer my lips feel when we kiss. I’m really glad I took a leap of faith on this because the price nearly put me off, but it’s so worth it in my opinion. I’ve seen some reviews where people complain about having a lot of product left on their lips when they wake up in the morning and not feeling like the mask was “sinking” into their lips, but the directions clearly say this happens and to wipe any excess away in the morning. It still works, trust me! Now to start trying to find my perfect shade of lippy!

This is such a lovely overnight lip balm. It helps to keep my lips super soft and helps with any dryness. Purchased numerous times and will continue to have it as a staple of my nighttime routine.