Promising flexible, natural-looking but long-lasting hold, Davines’ Medium Hold Pliable Paste is perfect for when you don’t want to your style to look too ‘done’. Think: "Yep, my perfectly styled strands fall that way on their own.”

Founded in Parma in 1983 by the Bolatti family, Davines Group started as a research laboratory, formulating high-end hair care for cosmetic companies worldwide. After a decade spent honing its expertise, the group launched its own line of tress-saving heroes and Davines came to fruition. Another instant classic, the Medium Hold Pliable Paste facilitates controlled versatile styling that doesn’t detract from your natural shine or movement.

Apply a small amount of product to dry hair and style as you wish. It can also be used on damp hair before drying.

By combining high-grade natural ingredients with first-rate scientific rigour, Davines’ founders the Bollati family have expanded their Parmese research laboratory into a multi-national hair care business brimming with cult-classics. A natural finish styler that promises a perfectly ‘un-done’ look, the Medium Hold Pliable Paste maintains the natural shine and movement of hair, never leaving it stiff or sticky.

Aqua / Water / Eau, Propylene Glycol, Vp/Va Copolymer, Isohexadecane, Ceresin, Hydrogenated Castor Oil, Ceteareth-20, Oleth -5, Ceteareth-2, Ricinus Communis Seed Oil / Ricinus Communis (Castor) Seed Oil, Vinyl Caprolactam/Vp/Dimethylaminoethyl Methacrylate Copolymer, Parfum / Fragrance, Polyacrylamide, Ethylhexyl Methoxycinnamate, Caprylyl Glycol, Benzyl Alcohol, C13-14 Isoparaffin, Peg-45m, Ppg-15 Stearyl Ether, Caprylhydroxamic Acid, Laureth-7, Glycerin, Copernicia Cerifera Cera / Copernicia Cerifera (Carnauba) Wax / Cire De Carnauba, Linalool, Limonene, Citric Acid, Silica.