Short for ‘Living Organic Loving Ingredients’, Tina Hedges created LOLI Beauty during a moment of realisation. Her epiphany? That the beauty industry needed to change, big time. Cue a swathe of skin and wellness essentials that strip everything back to the core of what matters: food. Nourishing us with the purest and most potent of ethically sourced, food-grade ingredients, each vegan formula is even housed in a recyclable glass jar that can be used time and time again.