Clear wash and good foaming in a little amount of product

I have tried almost every haircare brand there is and amika has got to be my favourite it leaves my thick hair felling so soft and fresh! Also the scent is beautiful really beautiful you need this in your life 

I changed to this brand after watching a hair YouTuber I like say that Olaplex isn't formulated with the correct PH balance for your hair and another YouTuber using this brand to bring her hair back to life. I can agree. It leaves my hair feeling so smooth in the shower which I love and I'm sure my split ends are less noticeable now. I have dyed auburn hair and it hasn't caused it to fade any more than usual or any different than a specific colour shampoo. I will continue to repurchase!

My hair is bleach damaged and I got this on recommendation from a YouTuber after having used other brands like Pureology and Olaplex for ages. I really like this shampoo as it smells nice, leaves my hair very soft and doesn’t weigh it down. It’s also not too expensive. 

I've recently purchased this shampoo and it has easily become my new favourite! It smells absolutely amazing but also lathers up well and leaves hair feeling soft, moisturised and more manageable. My hair feels great and so shiny. Brightened up my blonde too! Definitely recommend to anyone. Wouldn't be without it.